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…experiences. To increase customer loyalty a company should maintain a one-to-one marketing technique, which can create valuable consumer experiences and enhances the relationship with the customer through personalized services. One way is to establish a profile…

…the 1980's ran two advertising campaigns to emphasize the high quality of Dewar's. The Profiles campaign focused on lifestyle and the type of individuals who drank Dewar's. The Legends campaign emphasized Dewar's Scotch heritage. Both of these campaigns were…

…high profile corporate ethics issues fo today. Today we hear about Marta Stewart, Scott Sullivan (CFO of World Com), and the family business bungling of Adelphia. We only hear about these cases because they are high profile cases that crossed way over…

…). With the exception of necrophilia, Jame Gumb had an almost identical psychological make-up. The only true weak link in the author’s psychological profile of the characters is exactly how Lecter knew of Gumb and how he relayed the information to Starling. Lecter prided…

…Affirmative Action Affirmative action has been the subject of increasing debate and tension in American society. Affirmative action is the nation’s most ambitious attempt to redress the issues of racial and sexual discrimination. According…

…operating together for the purpose of attacking the members of another group (Levin 16). The murder of James Byrd Jr. satisfies these characteristics, and unmistakably qualifies as a hate crime. Byrd's hometown of Jasper is a racially mixed town of 8,000…

…Nelson Mandela: The Man, The Myth, The Legand Nelson Mandela A great man once said, “A good head and a good heart are always a formidable combination.” (Mandela) The country of South Africa once stood divided; it was a model of racial division…

…it not for his belief that their relationship is unnatural. By far the most significant racism is Othello's own, racism that Iago brings to the surface by playing upon Othello's racial insecurities. Finally, it is racism that serves as Iago's primary cause in his…

…with different passion and desire, it creates all kind of abuse among them. So, with its various type of abuse, the Venetians are then regarded as an uncivilized society. Hence, this essay will discuss the abuse formed by the characters in Othello. Racial abuse…

…are not created equal. Also it is important to understand that any other race must be marginalized at all cost. Although many supported a neo-nationalistic movement with a discrete governing body, the possibility of black dominance in America, a reversal of racial…