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…is black, maybe to match her outfit, and is very wild and spontaneous. From what I see when I look at this picture I think that this advertisement is specifically targeted towards the female and might be telling them that if they buy this product…

…Gender and Advertising It is quite evident that gender, sexuality and advertising are all directly linked with one another. The construction of gender, which is where a girl learns to be a girl and where a boy learns to be a boy depending on what…

…Advertising Today Beer, cigarettes, perfume, hair products and cars are just a few of the many items advertised in magazines across the globe. Some are sold by tempting the reader with scantily clad men and women posing in exotic locations, looking…

…Culpable Companies “The tobacco industry commented that a recent rise in tobacco consumption in Greece was ‘basically due to advertising.’” (Non-smokers’ Movement in Australia, 2000) Tobacco companies spend billions of dollars each year in various…

…In business success derives itself from the presentation of your business(es), or products, to the eyes of the consumer. Advertising is used to promote goods, services, images, and anything else that advertisers want to publicize. It is becoming a major…

…ADVERTISEMENT MEANING As it is known today, advertisements are parts of our daily lives since in every magazine and newspaper we read we came across with plenty of them. Almost one or two pages in an ordinary magazine are advertisements…

…The main purpose of any type of advertising image is to sell a certain product. The actual advertisements often meet a set series of credentials. The reader is basically tricked into desiring a product by the use of advertising techniques. One…

…The Effects of Color in Advertising Perception Summer 2000  After working in the sales market for three years you begin to recognize certain things about your customers. You realize that your mood can affect their buying habits and how…

…To say that tobacco advertising stirs tobacco sales might give the impression of a straightforward and modest declaration. In realism, tobacco power campaigners frequently meet grave resistance in shielding this information. Attaining the limit…

…The Power of Semiotics in Ads Very important to a successful advertisement is the use of semiotics. Semiotics, among other things, plays a major role in catching the attention of the intended target market such as men, women, adults or teens…