Understanding Ethic concept-----the teleological and deontological theory

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The vast importance of ethics is indicated by the fact that much of life consists of a series of choices. Choices are made between alternatives, and one alternative will have to be favored over others in the practice of choosing. This means that there is right and wrong conduct. The choice may involve matters that do not strike us as significantly moral,yet reflection will disclose that there is no fundamental difference between moral …

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…only because it impacts indirectly on sustainable development, also, their employees, suppliers and customers are confronted by the practice in their daily lives. So ethics are urgently required by organisations. Ethics are important not only in business but in all aspects of life because it is an essential part of the foundation on which of a civilized society is build. A business or society that lacks ethical principles is bound to fail sooner or later.