In The Manager's Role in Building an Innovative Organization, Patrick Buhler discusses the need for managers to remain open to change in their workplace environments. He stresses that organizations must build a culture of innovation around a supporting structure in order to compete in the modern marketplace. Buhler outlines three major points in the article: the importance of an innovative culture, strategies for building an innovative culture and supporting innovation through effective organizational structures. As …
showed first 75 words of 834 total

showed last 75 words of 834 total
…adopt a forward-looking stance. Organizations that develop a proactive structure that embraces change and innovation will succeed in the competitive marketplace of the 21st century. References Buhler, P.M. (2002, August). The Manager's Role in Building an Innovative <Tab/>Organization. SupverVision, 63(8), 20-22. Rose, Barbara. Motorola Stumbling in Cell-Phone Market. ECT News Network. <Tab/>Retrieved September 9, 2003, from <Tab/>http://www.ectnews.com/perl/story/31365.html