That's What they want you to think

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…situation for a middle-aged man would be to have a Ford Explorer parked in the garage and have his dainty supermodel wife bring him a 12 pack of Coors Light as he sits there in front of the television in heaven. Of course, that is what using these products will do for any man who buys them. At least that is what the advertisers want you to think, or at least associate that with their product.