Strategy Evaluation

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ESSAY DETAILS Words: 1750
Pages: 6
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Suppose your company has just acquired a firm that produces battery-operated lawn mowers, and strategists want to implement a market-penetration strategy. How would you segment the market for this product? Justify your answer. Explain how you would estimate the total worth of a business. In order to estimate the total worth of a business, I would determine its net worth or stockholders equity. After calculating net worth, I would add or subtract an appropriate amount …

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…as short term operating results must be paramount as well as the consideration of the dynamic environment which can take today's successes and obliterate them tomorrow. Strategic evaluation is pro-active in that it looks at trends, evaluates the feasibility of a plan, considers a plan in light of stated goals and objectives, and seeks to maintain a competitive advantage. Plans can not be evaluated after they occur, but before, making this evaluation proactive rather reactive.