Contemporary Business Management Coursework assignment 1 SWOT analysis of EasyJet Strengths The corporate culture at easyJet is that of informality and adaptability. The company favors a flat hierarchy whereby the management work closely with those below them in the chain of command. Employees are given responsibility to make decisions themselves. This empowerment is not only eliminates wasteful layers, ensures any situation is dealt with as quickly bas possible but is also thought to increase employee motivation. (…
showed first 75 words of 2267 total

showed last 75 words of 2267 total
…but would benefit from risk bearing economies, whereby risks are spread and the company is better equipped to deal with a decline in a particular segment. In conclusion it looks as if Qantas should act on their consideration to acquire easyJet as it has been outlined that they stand to gain in numerous ways such outlined above and the two companies combined will inevitably compensate for each others threats and weaknesses turning them into strengths.