Public Relations Campaign - Riordan Manufacturing Embraces Diversity Table of Contents Public Relations Campaign<Tab/>1 Executive Summary<Tab/>3 Introduction<Tab/>4 Current Situation Research<Tab/>4 Public Relations Issues<Tab/>4 Target Audience<Tab/>6 Ethical Implications<Tab/>8 Market Research<Tab/>8 Campaign Strategy<Tab/&…
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…worldwide web September 25, 2005. http://www.embracingdiversity.org/diversity.htm Lattimore, Dan., Baskin, O., Heiman, S.T., Toth, E., Van Leuven, J.K., (2004) Public Relations, The Profession and The Practice. McGraw Hill Macnamara, Jim; (2004) Adding up the value of PR, Total Communication Measurement, Nov. 2000, Vol. 2, Issue 10, retrieved October 13, 2005 from: http://www.weblinks3.epnet.com/citation.asp Virtual Organization 2003-2004. Retrieved from University of Phoenix September 25, 2005. https://ecampus.phoenix.edu/secure/aapd/CIST/VOP/Business/PortBus.htm