Table of Contents <Tab/>Section Page 1.0<Tab/>Executive Summary<Tab/> <Tab/>1.1 Goals 2.0<Tab/>Market Outlook<Tab/> 3.0<Tab/>Situational Analysis<Tab/> 4.0<Tab/>Competition Analysis<Tab/> 5.0<Tab/>Product/Service Solution<Tab/&…
showed first 75 words of 7740 total

showed last 75 words of 7740 total
…our intentions, perhaps the target market will be re-evaluated, and our marketing communications methods re-vamped. Regardless of the success of the marketing campaign, the position of 123 Pizza will remain the same a healthy, low-calorie frozen pizza with a delightful taste at a competitive price. References Kotler, P. (2001) Marketing Management (UOP Custom Edition e-text). Upper Saddle River, New Jersey: Prentice-Hall 2000 University of Phoenix (Ed.). (2001) Marketing Management (UOP Custom Edition e-text). Upper Saddle River, New Jersey: Prentice-Hall 2000.