Toyota Corporation is planning on establishing a new business unit in the automobile industry. Toyota is looking into the hybrid vehicles versus the standard gas vehicles. Toyota understands the need for vehicles; however we are at the mercy of other countries to supply the United States with the amount of gasoline Americans consume. Therefore instead of looking at other ways of obtaining gasoline Toyota has redefined their vehicles to be dependent upon electricity. The hybrid …
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showed last 75 words of 531 total
…shows/04gms_toyotavolta/) To launch the Toyota Alissandro Volta, and enjoy a successful campaign the public relations organization must identify several objectives. This amazing futuristic automobile is a high performance hybrid. It is sleek and very sporty with 408-horse power. The hybrid synergy drive has a 3.3 liter V6 engine with an electric motor for each axle. The Volta not only delivers 435 miles on a 13.7 gallon tank but goes from 0 to 60 mph in a mere 4 seconds.