Marketing Analysis for Grandma's Treats

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Since Grandma's Treats (GT) started offering their unique product to local businesses, their client list has started to grow and the demand being made for the product is urging them to expand. A current customer of GT has recommended the use of the Internet to assist GT in their expansion. Due to the fact that GT's provides a bakery product, marketing via the Internet seemed their best solution to expand. In turn, this will allow …

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…be beneficial for their current and prospective clients and customers. A website will give GT the ability to grow their company and expand in the current market while still providing an exceptional product and excellent customer service. While the decision to become an e-business can be risky, since GT already has a dedicated client-base that is willing to not only follow them but spread their name, GT's decision is less risk and more the necessity.