Media AudiencesShane Gladstone Based on your work in part one, suggest a research project that might follow on from the questions established by your chosen text. Using discussion material as a theoretical and methodological base, locate a main hypothesis/research question, and suggest how you might apply it to an actual research project? Original Question: Libertine or Liberal? The real scandal of what people know about Bill Clinton. The media's ability to influence public opinion …
showed first 75 words of 2301 total

showed last 75 words of 2301 total
…allow said researchers to make more rigid valid judgements on the American public rather than just sweeping generalisations without root. As an afterthought, the division between qualitative and quantitative methods has evolved for a number of reasons but we, as a society should not follow these religiously. Perhaps if more researchers allowed the two styles to intertwine then we as a public and they as academics would develop a more intuitive understanding of media power?