Internet Explorer 6.0 could end pop-ups forever.

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Essay Database > Business & Economy > Marketing and Advertising
Pop-up advertisements have invaded home computers for years, but analysts believe that the internet's most hated form of advertising will meet its match with IE (Internet Explorer) 6.0 upgrade, which will hit home August 2004. Microsoft, the Washington based software corporation recently indicated that it will add pop-up blocking features to its next update of the popular IE web browser. With the addition of the Windows Security Center to the control panel of IE, internet advertisers fear …

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…support and encourage beta testing, Microsoft said that it would launch a preview to newsgroups and computer analysts. The IE browser will also undergo an overhaul to include add-on management and crash detection tool, as well as several additions to the default security settings. Microsoft isn't stopping at IE upgrades though; their innovative Windows Messenger and Windows Media Player 9 programs will also be updated to strengthen security settings and allow more protection control for users.