INTERNATIONAL RELATIONS In Multinational Enterprise and Economic Analysis, R.E. Caves analyzes the world of international relationships and how these relationships and business shape each other. Modern businesses stand in the middle between following government policies and developing those policies. The same can be said for public perception. The effective business reacts to and shapes public perception. This becomes more important when looking at multinational businesses. Perceptions, policies, and regulations around the world all intertwine …
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showed last 75 words of 888 total
…means to an end, not as an end in itself. With technology and communication multinational enterprises have reshaped the world in less than a quarter of a century. Their determination and drive will no doubt carry them, and us, well into the twentieth-first century. Caves book provides a much needed perspective on the importance of harnessing this technology and of harnessing that technology and in utilizing it to shape international relations. ------------------------------------------------------------------------ **Bibliography** n/a