Gordon Biersch Brewery background info and business suggestions for future success
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ESSAY DETAILS
Words: 3150
Pages: 11
(approximately 235 words/page)
Pages: 11
(approximately 235 words/page)
Essay Database > Business & Economy
Background:
In 1988, Dan Gordon, one of America's leading brewery engineers along with Dean Biersch, longtime West Coast restaurateur, partnered to open the first Gordon Biersch brewery in Palo Alto, California. One of the most popular breweries in the western United States, Gordon Biersch has microbreweries, or brewpubs, in California, Nevada, Arizona, Hawaii, and Washington. Their authentic German-style lagers have earned a loyal following in the country and have won awards worldwide. The Gordon Biersch Brewing …
showed first 75 words of 3150 total
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showed first 75 words of 3150 total
showed last 75 words of 3150 total
…committed and would not be as motivated to succeed, as Lorenzo would be. In addition, the new management team offers the support that Dan and Dean need as more and more duties are placed on their shoulders. Furthermore, Lorenzo's first hand experiences with business expansion and restaurant management are helpful attributes that the banks and investors would not be willing to offer. With the help of the Fertittas, the future of Gordon Biersch looks bright.
…committed and would not be as motivated to succeed, as Lorenzo would be. In addition, the new management team offers the support that Dan and Dean need as more and more duties are placed on their shoulders. Furthermore, Lorenzo's first hand experiences with business expansion and restaurant management are helpful attributes that the banks and investors would not be willing to offer. With the help of the Fertittas, the future of Gordon Biersch looks bright.
