Q: 1 Why are Ford and GM entering the Russian car market now? Why did they not invest earlier, and why do they do not postpone investment until the market is bigger? For any company going out for the foreign market is because of any one out of globalization, reducing tariff all over the world, to increase the market share, saturation of the local market, for getting the economies of scale of production, to use their …
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…-244) References: Case Study: Ford and General Motors in Russia Hill, Charles W.L., 2003, Competing in the Global Marketplace, 4th edition, The McGraw-Hill companies, Inc., New York Electronic references: Retrieved from on 9th May, 05 http://strategis.ic.gc.ca/epic/internet/inimr-ri.nsf/en/gr122079e.html Retrieved from on 9th May, 05 http://www.geocities.com/Athens/Delphi/9158/paper43.html Retrieved from on 10th May, 05 http://www.findarticles.com/p/articles/mi_m3012/is_10_183/ai_109505536