Ford Motor Company's Success with Environmental Issues

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Bill Ford, Ford Motor Company Chairman, believes " A good company delivers good products and services; a great one does all that and strives to make the world a better place."(Elkington, D. 2000) To be able to make the world a better place we need to preserve the environment for the children of today and for the children of tomorrow. Ford Motor Company has provided information about their environmental initiatives and studies associated with them. Issues …

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…help and have less impact on the environment. Through many small steps like research, special projects, and innovations, Ford will one day produce a product that will no longer interfere with nature. Ford Motor Company's 7 References Chang, David (2000). Stop your choking, hybrids are here. Car and Driver. Ross, Ronald J. (1999). Innovations for the future. Charleston: Quant Publishing. Elkington, D. (2000). Elkington of SustainAbility Interviews Bill Ford.Retrieved May 10, 2002 World Wide Web: http://www.ford motorcompany.com