Effective Listening

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In a monthly marketing meeting, the marketing manager wants 5 of his staffs to conduct a research on market share on 5 different areas. Each staff is assigned a territory. The manager rejects, one month later in the same meeting, one of the 5 reports because the research is on the wrong territory. If we assume the ability of all staffs is the same, then it is obviously a communication breakdown that causes the wrong research was conducted. …

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…Rinehart and Winston Knapp, M.L. (1980), "Essentials of nonverbal communication", New York: Holt, Rinehart and Winston Moore, B.C.J. (1977), 'Introduction to the psychology of hearing', Baltimore: University Park Press Nichols, R.G., and Stevens, L. (1957), "Are you listening?", New York: Mcgraw Hill. Tyson, P.D. (1982), "A general system approach to consciousness, attention, and mediation", Psychological Record, 32, 491-500. Werner, E.K. (1975), "A study of communication time", M.A. thesis, University of Maryland - College Park.