Introduction The Department of State and Regional Development defines marketing as "finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising, promoting, distributing and selling" (2006). The Center for Media Literacy defines marketing as "The way in which a product or media text is sold to a target audience" (2003). Marketing is a critical element of the …
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showed last 75 words of 1187 total
…Business Terms. (2006). Retrieved March 3, 2006, from Department of State and Regional Development Web site: http://www.smallbiz.nsw.gov.au/smallbusiness/Resources/Business+Tools/Glossary+of+Business+Terms/. SBA Marketing Basics. (2006). Retrieved March 3, 2006, from United States Small Business Administration Web site: http://www.sba.gov/starting_business/marketing/basics.html. The Language of Media Literacy: A Glossary of Terms. (2003). Retrieved March 3, 2006, from Center for Media Literacy Web site: http://www.medialit.org/reading_room/article565.html