Consumer Buying Behaviour: McDonald's
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ESSAY DETAILS
Words: 806
Pages: 3
(approximately 235 words/page)
Pages: 3
(approximately 235 words/page)
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Introduction
This paper analyzes consumer behavior while purchasing items at McDonald's. Some
of the criteria covered in the paper includes: influences on the customer, customer
mannerism while ordering, what items they purchased and interactions with McDonald's
staff.
My Experience
When doing this project I went to the McDonald's closest to my house. I went
inside and ordered off the dollar menu, my order consisted of a 64oz. Sprite that is
currently on sale for 69 cents,
showed first 75 words of 806 total
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showed first 75 words of 806 total
showed last 75 words of 806 total
McDonalds has such a strong drive-thru operation. Many people don't want to be around winy kids and parents yelling at them. Conclusion McDonald's is an American icon. Since 1948 McDonalds has stood for variety, family oriented and also being a community leader. During this observation I learned a lot about people reactions, mannerism and influences while at McDonald's. McDonald's has thrived in the fast-food world for so many years due to constant evolving and customer service.
McDonalds has such a strong drive-thru operation. Many people don't want to be around winy kids and parents yelling at them. Conclusion McDonald's is an American icon. Since 1948 McDonalds has stood for variety, family oriented and also being a community leader. During this observation I learned a lot about people reactions, mannerism and influences while at McDonald's. McDonald's has thrived in the fast-food world for so many years due to constant evolving and customer service.