Case study of Automobile Industry. Research on General Motors

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Description of Automobile Industry: Automobile industry is the modern manufacturing industry including commercial vehicles (CVs), cars, three-wheelers and two-wheelers segments. The automotive industry has been playing a leading role in spurring growth in economies throughout the world since the industrial revolution. It is a sector characterized by not only tremendous potential growth, but also very high profile trade disputes, and intense competition. In the 21st century, the automotive industry confronts greater challenges as the industry …

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…to ensure that the best available technology is used. Furthermore, GM has sponsored more than a dozen study trips to the US by Chinese government officials on matters of health, safety, and the environment. GM is a geocentric automotive company, all of these decisions and activities in China car market show that GM thinks globally and acts locally, these positive activities lead GM adapt and hold China car market quickly. Bibliography www.gm.com ...End