Case Study: LI & FUNG.

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This paper will answer the case discussion questions on Li & Fung. Summarize the strategic and operational challenges facing global managers illustrated in the selected text. At one time many of LI & Fung's customers performed their own logistics and purchasing functions in-house. Now they outsource those functions to Li & Fung because they are experts in the supply chain management for its 350 or so customers, providing the convenience of one-stop shopping …

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…the customer service and quality industry. Li & Fung take orders from customers and then sifts through its network of 7,000 independent suppliers. This enables them to produce the product for customers at the most attractive combination of cost and quality. (Hill International Business) Reference: International Business: Competing in the Global Marketplace (5th ed.) C.W.L. Hill McGraw-Hill/Irwin, 2005 New York, NY Chapter 16 Global Manufacturing and Materials Management; Li & Fung closing case