Table of Contents Introduction<Tab/>4 Market Environment<Tab/>5 Market Segments<Tab/>11 Product Offering<Tab/>14 Organizational Strength & Weakness<Tab/>15 Product Positioning<Tab/>17 Adoption Cycle<Tab/>18 Product(s) Life Cycle<Tab/>20 Ansoff Product Matrix....................................20 BCG Matrix................................................21 Bowman's Strategy Clock.................................22 Market Share......................................................23 Sales Forecast....................................................23 …
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…Available from: http://www.fujixerox.com/eng/finance/index.html 31)<Tab/>Tutor 2U digital learning resources: distribution - channel strategy <Tab/>Available from: http://www.tutor2u.net/business/marketing/distribution_channel_strategy.asp 32)<Tab/>Tutor 2U digital learning resources: promotion - push and pull strategy <Tab/>Available from: http://www.tutor2u.net/business/marketing/promotion_pushpull.asp