Mary Bailey had been in business more than 20 years before dreaming up and executing the idea of creating a website (BlueSuitMom.com) that would provide information to help female professionals juggle their busy lives. Based on her experience in business, she made a decision to misrepresent her company and make it larger than what it actually was to attract sponsors and customers for her start-up business. Her decision to misrepresent her company was a calculated …
showed first 75 words of 1478 total

showed last 75 words of 1478 total
…about/ II. Business Ethics in the 21st Century, Norm Augustine, ERC/Demos Forum 2004-02 http://www.ethics.org/resources/speech_detail.cfm?ID=848 III. Ethics and Corruption at Home and Abroad - The Urgency of Building an Integrity Culture, Frank Vog/ Communications 2003-06-22 http://www.ethics.org/resources/speech_detail.cfm?ID=452 IV. Business Ethics in the 21st Century, Norm Augustine, ERC/Demos Forum 2004-02 http://www.ethics.org/resources/speech_detail.cfm?ID=848