An investigation into strategic marketing models and processes using British Airways' Concorde.
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Words: 4859
Pages: 18
(approximately 235 words/page)
Pages: 18
(approximately 235 words/page)
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An investigation into strategic marketing models and processes using British Airways' Concorde.
Author: Neil Cogdell
Report: Marketing assignment
Module: Marketing Management
Module Tutor: Reshad Ghoorun
Course: Diploma in Management Studies
Awarding Bodies: Thurrock and Basildon College
Anglia Polytechnic University
Date 13th January 2004
Contents Page
1.0<Tab/>Introduction<Tab/>2
1.1<Tab/>Information used for Concorde marketing strategy<Tab/>2
2.0<Tab/&…
showed first 75 words of 4859 total
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showed first 75 words of 4859 total
showed last 75 words of 4859 total
…and an honest assessment of the risks. (Tutor 2U 30/12/2003) Time Is Money! How much is 4 hours of your time worth to your business, your job and you? Urgent Meeting in New York? Arrive in 8 hours on any other aircraft Arrive in 4 hours on Concorde Use technology? But Net meeting allows for misinterpretation Being there wont! Being there works! Concorde "Whilst Concorde flies, the sun will never set on part of Britain" © 2004 NC
…and an honest assessment of the risks. (Tutor 2U 30/12/2003) Time Is Money! How much is 4 hours of your time worth to your business, your job and you? Urgent Meeting in New York? Arrive in 8 hours on any other aircraft Arrive in 4 hours on Concorde Use technology? But Net meeting allows for misinterpretation Being there wont! Being there works! Concorde "Whilst Concorde flies, the sun will never set on part of Britain" © 2004 NC
