Marketing on the Internet as it Applies to Management Information Systems Management Information Systems (MIS) provide corporations with a continuous flow of information through a computer-based system; organizing information that is relevant to their specific decisions and areas of responsibility. The advent and development of the Internet and the World Wide Web has widened the scope of MIS considerably, in numerous ways. From a marketing perspective, researchers use management information systems and tools to logically …
showed first 75 words of 1067 total

showed last 75 words of 1067 total
…of Our System". Information Retrieval, a Critical Review. G. Schecter, ed. Thomas Books, Washington D.C., 1967 (pp.191-210). ii Smish, J.B. and Weiss, S.F. "An Overview of Hypertext." Communications of the ACM, July 1988. Vol 31, No 7. iii Cerf, Vinton G., "The Next Generation Network." Technology Review. June, 1998, pp. 23-27. iv Brody, Herb. "Internet@Crossroads", Technology Review. June 1998, pp. 41-45. v Cook, Terry. "Do You Know Where Your Data Are?" Technology Review. Jan 1998, pp. 13-17.