The concept of modeling as a technique for behavior modification was first introduced in the 1960's by Albert Bandura. His later works demonstrated simply watching another individual receive reinforcement for a particular behavior would later increase the rates of a given behavior in the viewer as well as the model. Much work has been done on the concept of modeling since the pioneering work of Bandura. Research on modeling has not been limited to behavior …
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showed last 75 words of 588 total
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